{"id":290,"date":"2025-10-10T18:13:23","date_gmt":"2025-10-10T18:13:23","guid":{"rendered":"https:\/\/marieumholtzportfolio.wordpress.com\/?page_id=290"},"modified":"2026-07-15T01:28:45","modified_gmt":"2026-07-15T01:28:45","slug":"b2b-postcard-handout","status":"publish","type":"page","link":"https:\/\/marieumholtzportfolio.com\/?page_id=290","title":{"rendered":"B2B Postcard Handout"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/marieumholtzportfolio.wordpress.com\/wp-content\/uploads\/2025\/10\/epc2-postcard-front.png\" alt=\"\" class=\"wp-image-228\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">   <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/marieumholtzportfolio.wordpress.com\/wp-content\/uploads\/2025\/09\/epc2-postcard-back.png\" alt=\"\" class=\"wp-image-208\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">I created this postcard handout for professional events to advertise the company&#8217;s satellite clinic concept to veterinary business owners. The company&#8217;s sub-brand, EPC<sup>2<\/sup>, was the primary brand and focus of the postcard, as it was created to highlight the benefits the clinic&#8217;s unique model can offer existing veterinary hospital owners. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This piece was made with contrast and continuity in mind on both sides. I wanted the imaging and style to appear cohesive yet broken up into contrasting, digestible sections with succinct information.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I drafted the original EPC<sup>2<\/sup> logo for the company&#8217;s satellite clinic branding. The logo shown here is the final product a freelance graphic designer created based on my original design. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>I created this postcard handout for professional events to advertise the company&#8217;s satellite clinic concept to veterinary business owners. The company&#8217;s sub-brand, EPC2, was the primary brand and focus of the postcard, as it was created to highlight the benefits the clinic&#8217;s unique model can offer existing veterinary hospital owners. This piece was made with [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":228,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[17,14],"tags":[16],"class_list":["post-290","page","type-page","status-publish","has-post-thumbnail","hentry","category-essentials-petcare","category-graphic-design","tag-graphicdesign","has-thumbnail"],"_links":{"self":[{"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=\/wp\/v2\/pages\/290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=290"}],"version-history":[{"count":1,"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=\/wp\/v2\/pages\/290\/revisions"}],"predecessor-version":[{"id":433,"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=\/wp\/v2\/pages\/290\/revisions\/433"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=\/wp\/v2\/media\/228"}],"wp:attachment":[{"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marieumholtzportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}